How plastic surgeons can get recommended by ChatGPT and Google’s AI answers
Patients now ask AI tools who the best surgeon near them is. Here's what those tools look at, and the practical steps…
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SEO & AI Search
Ideas, how-tos and lessons from our work with clients.
SEO in 2026: what still works, what’s changed and what to ignore
AI answers, zero-click searches and a flood of AI content have changed SEO. But the basics matter more than ever. Here's where…
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Does blogging still bring in customers in 2026? Yes, if you write the right posts
With AI writing everywhere, generic blog posts are worthless. Here's how to pick topics that bring real enquiries, and how often to…
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Schema markup explained in plain English (and why your business needs it)
Schema is the hidden label that tells Google and AI tools exactly what your business is. Here's what it does, which types…
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